Let’s start with something most agencies won’t tell you upfront:
We don’t guarantee conversions.
It’s in our Terms of Service, not because we don’t want your business to succeed. Quite the opposite. We work our asses off trying to make your campaigns work because we know one fundamental truth: we only make money when we make money for you. That’s how we’ve built long-term partnerships. That’s why our case studies look the way they do.
But here’s the hard truth: 80% of businesses that work with us will still lose money.
Not because we didn’t try.
Not because we scammed them.
Not because the ads didn’t run.
It’s usually because of a mix of things they do wrong… and a few things nobody can control.
Let’s Break Down Why This Happens
We don’t want to hide behind vague “industry averages” or point fingers. So, let’s be real. Most failed campaigns come down to one (or more) of the following:
1. Impatience
Some clients want a silver bullet.
They launch a campaign and expect instant profit. But advertising is a marketing experiment. It's not a vending machine where you insert money and pull out customers.
It takes time to test, optimize, and scale. And yes—sometimes it fails. That's the risk of the game.
2. Misunderstanding the Platform
Algorithms need time.
Ads need data.
Good performance comes from letting the system learn, not constantly resetting everything or jumping between strategies out of panic.
3. Bad Business Fundamentals
Some clients rely entirely on ads to do what their product, website, or brand can’t.
You can’t have a shady landing page with no trust signals (no address, no phone, no real story) and expect people to buy.
You can’t push a bad offer and expect good CTRs.
You can’t hide your identity and expect people to trust you with their money.
We can bring the best users in the world to your doorstep, but they still have brains. If they don’t trust your brand, they won’t convert.
The 20% That Win Big
Now, let’s talk about the 20% that succeed wildly.
You’ve seen them on our case studies page—insane ROIs, scaling campaigns, low CACs, and consistent growth.
What’s different about them?
They had the budget to test and scale.
They had the patience to trust the process.
They understood that ads are one part of the business machine—not the whole thing.
They had a product worth buying, a brand worth trusting, and an offer people actually wanted.
Sometimes, they were chill.
Sometime,s they were intense.
But they all understood what this game is.
We’re Not Perfect, But We’re Honest
When we mess up, we say it.
If there’s a legitimate mistake, we refund it.
We take feedback seriously, own our slip-ups, and continually work to improve our systems.
But we’re not magicians.
We’re not gurus.
And we’re definitely not responsible for fixing a broken business.
We're performance marketers.
Our job is to get you the right traffic—the rest depends on what you do with it.
Before You Pay Us, Ask Yourself This:
Do I understand this is a marketing experiment, not a guaranteed outcome?
Am I willing to test, tweak, and learn instead of panic and blame?
Are my product, brand, and website ready to convert visitors into customers?
If yes, let’s build something epic.
If not, save your money—for now. Come back when you're ready.
We’d rather be honest than take your money and pretend.